Change, as a rule, is not pleasant. People don’t like it. Having to think about what we have learned to do mindlessly is annoying, like a detour on the road. Of course, after the fact, we are always grateful because change has brought us back to life. This explains whyContinue Reading
Basically, the advertisements we see sell products which have hijacked our dopamine-reward circuits. The dopamine-reward circuit is a mechanism which all animals share. When they need food, or sex, or shelter, they notice familiar landmarks in the landscape which trigger Little Dopamine squirts in the brain. The dopamine feels good,Continue Reading
In some of our landscapes, the same problems occur over and over again. Perhaps our lovescapes make us unhappy, or our workscapes reveal our incompetence. It may be that our pleasurescapes bring out addictive or competitive behaviors. Sometimes our beliefscapes test, rather than inspire, our faith. When things go wrong,Continue Reading